Tammy Heon, Manager, Tourism Development of Florida’s Adventure Coast, Brooksville – Weeki Wachee, was appointed to the VISIT FLORIDA Cultural, Heritage, Rural and Nature (CHRN) Committee. This committee works to develop and promote the growing segments of nature based tourism, culture, heritage and rural amenities throughout the Sunshine State to increase visitation and boost economic benefit.


Effective July 1st, Heon transitions from the VISIT FLORIDA Visitor Services to the CHRN Committee for a one year term. All VISIT FLORIDA appointments are volunteer positions held by industry leaders and are key to providing insight, feedback and counsel on matters relating to Florida destination marketing.

“Florida’s Adventure Coast, Brooksville – Weeki Wachee is brimming with the natural beauty and outdoor recreation amenities that so many people love about Florida,” said Heon. “As Nature’s Place to Play, our marketing showcases eco-tourism and front porch charm. I am honored to work closely with VISIT FLORIDA to help impact the promotion of such important attributes.”

VISIT FLORIDA, the state’s official tourism marketing corporation, serves as Florida’s official source for travel planning to visitors across the globe. VISIT FLORIDA is not a government but rather a not-for-profit corporation created as a public/private partnership by the Florida Legislature in 1996.

Florida’s Adventure Coast Visitor Bureau’s mission is to identify, create, support and enhance activities, consistent with community assets that increase visitation and provide local economic impact. Funds for the Visitor Bureau are derived from “bed tax” revenue, a five percent surcharge on all transient accommodations (hotels, motels, bed & breakfast inns, campgrounds and other lodging leased for six months or less) within Hernando County. For more information or to partner with the Visitor Bureau, contact the Bureau at 800-601-4580 or online at www.floridasadventurecoast.com.

Tammy Heon Appointed to Visit Florida CHRN Committee